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  • Client: Ascential
  • Location: US
  • Industry: Information Services
  • Service: It Staff Augmentation
  • Technology: QA Automation, React, Node, DevOps


We’ve constructed a scalable API for our Data team to efficiently manage diverse charts. It enables seamless integration of new chart types and was developed using the Nest.JS framework.

What is App Development?

At their core, keywords are one of — if not the most — single important component of a successful SEO campaign. Keywords refer to the words typed into a search box – be it on Google, Bing, or Yahoo. However, there is much more to keywords than just that.

The keywords typed into a search box reveal certain details about customers and how they go about searching for things. Knowing this, it’s important to target keywords that mimic your customer’s minds and search tendencies.

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Case Study


About the Company

Ascential delivers specialist information, analytics, events, and eCommerce optimization to the world's leading consumer brands and their ecosystems. Their world-class businesses improve performance and solve customer problems by delivering immediately actionable information and visionary longer-term thinking across Digital Commerce, Product Design, Marketing, and Retail & Financial Services.

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Users rely on reports, where editors must seamlessly integrate charts to enhance the narrative and visualize future trends. A primary challenge involved the variety of chart types available and the integration of new ones into the current report editor tool for future use.



We seamlessly integrated a data visualization tool into the current report editor, drastically improving loading times for both live and editing views. Automated charting now saves data analysts 3-4 hours per report, translating to a full week’s worth of productivity on a monthly scale. Instantly creating 1000 charts led to our project’s leading developer winning the Star of the Month award. Chart automation was crucial for the successful TC+ launch, significantly reducing time, manpower, and system involvement, while greatly enhancing workflow efficiency and overall satisfaction.

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